Advantages provided by IT support companies in Melbourne

In Melbourne, small and large businesses alike are always on the lookout for cutting costs. Cost-cutting has become the norm to include staff reductions, increased overtime hours, and training employees to handle numerous job duties. However, lack of attention to the important details and dropped balls can result in these cost-cutting measures.

What is IT support? The IT department is a single area often overlooked by many businesses. It’s because of the additional financial burden an IT department can cause to any kind of business. Most businesses can’t seem to afford the financial burden of having an IT department watching over the IT management side.

It is commonly believed that hiring an outside IT services source would mean giving up all the company’s secrets and assets to an outsider. Fortunately, that is a common misconception.

Hiring IT Support Company in Melbourne ensures seamless work in all the IT infrastructures of your business to keep it running smoothly any time of the day and night.

One of the cost-effective alternatives to having your own IT department is to hire the services of an IT support company. Doing so means your entire business is supported and monitored including software, network administration, and servers day and night, 7 days a week, and 365 days a year.

Typically, a flat monthly or yearly fee can be worked out between your business and the managed IT services. Varied IT companies offer varying price tags that will be outlined and explained when they complete a network diagnostic of your business. This initial diagnostic test will help an IT service provider assess the kind of services your company needs.


Additional Support

When the unexpected happens, your IT Support provider will be there for you. You won’t be alone to handle when something in the system goes haywire. All the difficult issues will be helped and handled by the 24/7 services provided by IT support companies.



A full-time or even a part-time IT department can be cost-prohibitive to many types of businesses. It is not financially feasible for a business to support additional salaries, benefits, and other contributions for setting up an IT department. Hiring outside IT support provider provides all the network benefits at half the cost.


Safety and Security

Staying one step ahead of the multiple security risks ensures safely securing all the data of the business. An outsourced security monitoring service will be able to protect the vulnerability of all data information of the business.


Strategic Technique

Businesses having an IT department will commonly see their staff spending a lot of their time in either keeping up with the status quo or trouble-shooting last-minute issues. One of the strategic techniques to keep the IT department of a business ahead of the competition is to hire out additional services from a third-party. This allows a shift in the burden and reliance as well on the expertise and experience of the third-party.


Peace of Mind

The smooth running of all the systems of the business gains you peace of mind. A boosted productivity brought about by a well-oiled system is one of the best advantages provided by hiring the services of an IT service provider.


Businesses are not often aware of the multiple benefits provided by a managed IT services provider. The peace of mind and boosted productivity are only some of the advantages gained from hiring the services of a managed IT provider.

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CCTV Cameras Sydney

When it comes to CCTV cameras, you may need a qualified consultant or installer so that your CCTV systems work just the way you anticipated. Home surveillance systems are one of the best complete CCTV systems most sought after here in Sydney. Whatever the kind of CCTV system you acquire, you need to know their pros and cons just like any other type of camera, understand your requirement for you to opt for the best that meets your desire.


CCTV Cameras

As earlier stated, cameras come in different forms and with each spec and qualities best suited for certain situations. I will break down each of the best five cameras and display their up and downside for your information.


Dark-fighter-Technology Cameras

This kind of camera is able to pick images even with low light quality conditions to give you the best possible pictures. They can work both daytime and nighttime hours and rest assured of optimal performance from the dark fighter. They are equipped with CMOS ½ inch progressive performance sensors to allow the camera to capture images of low lighting illumination so that it processes quality images. The reason why it is a dual-purpose camera – day and night. Other salient features found in dark-fighter include line-crossing, automatic audio detection, and facial recognition and furthermore produce high-quality image definitions.



LPR & ANPR cameras read and stores registration of number plates of different cars. They come handy to offer swift solution to companies and organizations in tolling, tracking hotel overstay and management of parking. An automatic plate number registration and license plate registration camera help organisations obtain copious info in high traffic areas to keep their premises highly secured. Features of ANPR and LPR include intelligent information storing, and it can be able to distinguish cars banned from entering the premises and most importantly allow businesses to run without discourse.

External & Internal -Dome Cameras

This is a common type of camera best suited for indoor installation and surveillance. Its shape makes the potential vandal difficult to determine where the cameras are facing before executing their criminal activities hence makes them fall into uncertainty. Other exceptional features include; easily installed vandalism-resistance, and IR- night visionary.


C-mount Cameras

C-mount Cameras come with removable lenses to fit different application requirements. It can cover a long distance beyond 40ft courtesy of special lens of which most CCTV cameras cover 40ft or less. More benefits include support of changing technology, robust indoor use and bulk size in nature makes it noticeable hence deterring suspicious activities.


Thermal Image & Infra-Red Cameras

This is one the best 24/7 surveillance camera providing surveillance around infrastructures like airports, seaports, and other larger infrastructures needing 24/7 surveillance with quality images. The LEDs help the camera pick up moving figures in pitch-black and it can cover a long distance of up to 300 meters away still with the best image quality.


PTZ Camera

This type of camera allows the camera to span left-right, tilt up-down so that even with the low lens, it can still zoom images closer or further. It is suitable in places where a guard is there to operate the security system. More features of PTZ include; zoom with IR-night-vision, x36 zoom – “optical”, and high image resolution quality.


Installing CCTV cameras inside and outside your property will heighten your security, or look at hiring security guards to increase your level of protection.






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Types Of Events That Can Benefit From Motivational Speakers

Motivational speakers are very important to the development of talent in society. Rather than just helping develop the talent, they help build up morale for improving productivity. They help people get back on track to toiling for their goals and refocus on what’s important for them in their lives.

Hiring a motivational speaker for an event can be very tricky. If you hire the wrong one for your event, it could derail your complete event and fall short on achieving your goal. These speakers usually specialize in a domain and wouldn’t be able to deliver if hired for anything else. Let’s take a look at some of the kinds of events you can hire speakers for.

Company training

Hiring a speaker for your company training or a retreat could help you achieve your business goals. You can re-instil important time management techniques in your employees, that’ll help them avoid wasting precious hours on projects. They can also take the monotonous and stagnant routines of employees and revitalize them with energy to identify what is important.

A motivational speaker or business coach canberra can do wonders for reinforcing the company values because believing in the mission of a company is practically the first step for employees to deliver effectively and efficiently. You will begin to see an immediate improvement by reintroducing these values to your employees with the help of such speakers.

Tech conventions

These conventions are the best places for such speakers, as they can get access to a very huge audience. Here budding start-ups display their inventions and innovations and many attendees are struck by inspiration to test their mettle as well. A motivational speaker session at these conventions can leave a lasting impact.

Many people are afraid to take the leap and implement to bring their idea to the market. Attending one inspiring session from motivational speakers can be the very push that they needed to take the leap.

Job fairs

Such events could benefit a lot from the contribution of motivational speakers and business coaches. While there are a lot of companies looking for suitable candidates for their teams, there are a lot of people who despite having the right skillset shy away from opportunities due to lack of relevant experience. Speakers can help build up the confidence to allow them to structure their resume in a professional way, and present themselves in an attractive way.

You can also find people on such events looking for a career change. With the right motivation from speakers, they can prepare themselves to make the change. More often than not, these speakers have a couple of success stories that help you identify what you need to in order to make the switch and fully embrace your true potential.

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How to Make Money as a Freelancer

make money

What is freelancing? If you lend your services for a charge (hourly, per project or per word) then it is called freelancing. Basically, a freelancer is someone who trades their skills for money. There are various different kinds of freelancers who are doing different jobs in which they are skilled. There are plenty of services you can provide as a freelancer. If you think you don’t have what it takes to be a freelancer, then you are quite possibly wrong.

Here is a list of all the services you can provide as a freelancer:

Virtual Assistant

Being a virtual assistant is one of the most basic jobs in the world of freelancing. A virtual assistant is more or less like a secretary. They can work with business managers, web designers, marketing consultants and many other different kinds of positions that may require a secretary. Some of the basic job duties of a virtual assistant include answering calls or replying to emails, travel booking, social media management etc.

Help People with Accounts

Who doesn’t need help with handling their finances in a responsible way? if you are good with numbers and are educated about accounting with a lit bit experience in this field, then surely you can help people with their accounts and be their bookkeeper geelong. It is a tedious task and people are always looking for someone who can do it for them. So, if numbers are your forte, then all you need is some accounting software and you are good to go.



If you have a way with words, a good internet connection, and a laptop then you are well on your way to earn money as a freelance writer. Nowadays, there are plenty of platforms that provide writers with the opportunity to connect with clients. You can earn more if you are an expert in some niches or subjects. There are plenty of things for writers to write like memoirs, resumes, web contents, blogs, creative pieces etc.

Online Tutor

If you are an expert in any subject then you can use your knowledge and teach it to others online. There are plenty of platforms that provide the students with a connection with online tutors. The tutors guide the students and help them prepare for exams and tests etc.

Freelance Lawyer

If you are good at legal stuff and know your way around the law then you can help other people with legal advice. Almost always there are people who are in need of any kind of legal service. If you have a degree in law then you can surely use your experience and knowledge to help people in their queries. Even if you aren’t a certified lawyer but know enough about the law to give advice, you can pursue this freelancing.

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Features Of Successful Law Firms

Currently, a week cannot go by without getting reports concerning a group of partners breaking up. Some abandon their law firms and decide to join together with other lawyers,  or begin a new one. As per the information from some lawyers, the main reason for the departures is because of disputes relating to the management conflicts, lack of vision, clashes connected to philosophies and values, and concerns regarding the firm’s profitability, and productivity. It is true that there exist ostensible reasons that make every lawyer bolt a firm, but the main reason as per the group of attorneys practising in a law firm is because of the growing perception amongst the successful lawyers is that the respective firm is not providing any value or it provides little value to them. As a result, we are going to look at some features characteristics that make a law to look most successful than the competitors. They include:

Focused Lawyers, Hard-working, and Competent

It is not possible for a law firm to operate as a collection of the practices which are not interacting with one another. When the individual practices fail to exist under the same roof, the law firm starts experiencing issues such as hoarding of work, jealousy, suspicion, and internal competition. A successful law firm is the one where the lawyers Gold Coast come up with specialised expertise that goes hand-in-hand with the mission of the law firm. It is true that any successful law firm will record significant marketing advantages since they’re familiar with what they’re marketing. Also, the firm will be in a position of using personnel, respond to the changing economic, use technology, value pricing more effectively, and even respond to political issues much better as compared to the firms to continue having the full-service mentality.

Commitment to Quality

Successful law firms are the ones that recognise ‘quality work’ to be having a double meaning which includes technical quality (whether the work is good) and service quality (whether the client was satisfied with the service offered). Mostly, clients prefer the law firms that communicate effectively and the ones that are sensitive to their concerns and needs.


A successful law firm must have a team spirit and attitude. There must be a willingness amongst the lawyers to share clients and work. Law firms having these attributes comprises of the lawyers caring about and respecting the persons whom they are working with. Also, these lawyers trust their employees as the smart team and use initiative, besides asking for genuine entailing challenges or changes.


Loyalty becomes strengthened whenever the individuals remain respected, trusted, get involved in the decision-making process when there exist consistent, fair and honest relationships. Evaporation of loyalty takes every time there is the existence of poor communication, secrecy, and pseudo systems amongst the associates and partners or amongst the lawyers and the staff. Usually, disloyalty and distrust are associated with reduced productivity, lack of interest in the law firm, poor attendance when it comes to firm activities and firm meetings, high turnover, fear of expressing personal opinions as a result of possible retribution and lack of cross-selling.


Poor or weak leadership is a common feature with any flagging law firm. Effective leadership entails spending time for the articulation of the goals and objectives of the firm in addition to motivating the employees and partners.

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Is Online Marketing Important

Basic Online Marketing Guidelines For Facebook Advertising

You’re planning to start an advertising for your business via the Facebook. This could take a lot of time and effort to brainstorm the perfect kind that you’d like for people to remember your brand as an entrepreneur. Of course, this can be very daunting because having to present in social media must be something that is unique.

The algorithm update

There are few pieces of information that you’ll need to know about Facebook ads. It has been stated that there will changes when it comes to the algorithm. This means that an update is made in order for people to have continuous experience either for personal or business endeavour. Surely, you won’t miss any stories and posts from people that you have been following over Facebook or your friends. So, setting up your Facebook Ads is important and crucial for you to make things happen.

To make your experience in creating your own online advertising, here are the following online marketing guidelines that would help you start.

  1. Know your purpose- it is important to know first why you want to advertise your business? What are your options in creating an Ad that will come out as purposely driven. Keep in mind that Facebook Ads is known for its effective tools to help entrepreneurs grow their business. Get to know the size of your audience, attention and target.
  2. Know the pros and cons- it is essential that you understand what you’re doing. Facebook Ads requires for you to fully create something that will also give them the benefit in return. It is like a two way communication and compensation. Weigh your options in order for you to have a better Facebook Ad results.
  3. Get to know the settings in creating Facebook Ads- exploring Facebook is one way for you to have a better chance to check which part should you use in creating an Ad. In this way, you will be able to readily make everything accordingly.
  4. Boosting your post- advertising helps your business grow and even target your market faster. Boost your post by adding premium or you can ask your natural market to post it as well for you. This will help promote your business.
  5. Sending your website- you determine how you’re going to present everything. For example, you want to add videos on your site as means of Ads and determine how many should place in the website.
  6. Increase the conversations- the more engaging your Facebook account, the more people will learn about your business. Consumers will feel that their concerns are attended immediately by you.

It is important that you understand how you’re going to leverage your business through the use of digital marketing via Facebook Ads. Keep in mind that this becomes the staple strategy for every individual who wants to Advertise their brand. Of course, having to do anything to make things work requires a good budget for you to reach an outstanding end goal. Deliver your business in a sense that is beneficial to all of your consumers and potential clients.



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Finding the Right Chartered Accountant for your Business

Thinking about hiring a chartered accountant in Hervey Bay? A chartered accountant is an individual who holds the necessary accounting degree to help businesses big and small in dealing with the financial aspects of their business. It’s good to keep in mind that the right chartered accountant could actually improve your chances of having a successful business. In fact they can take up a completely burned out businesses suffering heavy losses and make it profitable in a few years’ time.

Tips for choosing the right accountant in Hervey bay

Always do some research before you hire a chartered accountant? If yours is a small business you would need to find someone who specialises in helping small businesses. Similarly if your company has suffered losses and you are looking for the right financial advice, you again have to hire someone who knows their job well. Not everyone would be able to help you. Different accountants specialise in different area. Make sure you hire someone who could help deal with your particular demands.

Every time you are looking for a chartered accountant in Hervey Bay, you will be spoilt for choice. After all there are so many firms to choose from. Which one would actually be your perfect partner? Simple. Just make sure to take care of these tips.

  • Ask your business acquaintances. They would help you find someone they might have hired and are satisfied with their services. Not all accountants work in the same way.
  • Do they have the have the right degree and are they registered with the local chartered accountants body. A person who is registered has the necessary legal documents to carry out their practice.
  • Get to know their work experience. Someone with more than a decade of experience would be your best bet. They have seen all the ups and downs of financial decisions and know what actually works for particular businesses.
  • How much are they charging for their service? Keep in mind that a bigger firm would always charge you more.
  • Check out their references and testimonials. These are opinions left by previous clients whether they are satisfied with the services which are being offered.
  • What kind of individual have the firm hired. They should make sure to hire highly professional individuals who have the necessary qualifications.
  • How much do they stress on accuracy. A good firm knows the importance of accurate book keeping.
  • Do they keep up with the latest financial research? Are their professionals updated regarding any necessary development in the financial world? This is important because it helps keep you updated.

While hiring the right chartered accountant is necessary you also need to hire someone who you can work with easily. Often a person has all the necessary skills but you just never find yourself on the same wavelength as them. This is why it is so important to talk to at least two or three chartered accountants and then finally hire someone you could work with.

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10 essential digital marketing tips for businesses

Tip # 1:  Create a marketing plan for social media before you start

As with any action in the corporate world, it is necessary to make a pre-execution plan. The same goes for social media. Developing a digital marketing plan will put you on the road to success and help you avoid mistakes on social media. Learn how  to create a digital marketing plan  and watch your social media flourish.

Social Media Marketing Plan Plan

Tip # 2:  Conduct an audit of your presence on social media

Before creating a new social media profile, conduct an audit of your current digital presence. Social media audits are useful for gathering all your social profiles and passwords. To help you make one, use our  social media audit template  to get you started.


Tip # 3:  Your social media strategy needs to incorporate digital engagement

Thinking about digital engagement in your social media strategy can be a real threat to your company’s digital presence. For successful digital engagement, here are 3 steps: be proactive , always listen and be engaging .

Tip # 4:  Know when to outsource your social media management

Many companies, big or small, are subject to the same problem: should social media management be maintained internally or outsourced? When it comes to deciding to give the keys to your social media accounts, weighing the pros and cons takes time.

Tip # 5: Measure your social campaigns with Google Analytics

Your website is the cornerstone of your company’s online presence. Alongside your website is a great help: social networks. It’s important to integrate your presence on social media and your website to continually drive traffic to your online resources. After directing social media traffic to your site, the next step is to measure the fruits of your labor to improve. As always, this is where Google Analytics comes in handy.


Tip # 6: Social Media Monitoring is the Most Often Missed Opportunity

On social media, people have the power to say whatever they want about your business and your brand. It can be positive or negative. No matter how or why they share their feedback, it’s important not to miss the opportunity to watch your audience on social media. There are 3 ways to take advantage of social media monitoring. This blog post describes them and offers much more.

Tip # 7:  Any business should be on LinkedIn

You’ve probably heard this many times but I’d like to stress once again: LinkedIn is no longer an optional option for the company, big or small. This social network provides your business with credibility, an extensive network of professionals, sales opportunities and a marketing platform.

Tip # 8:  Learn how to schedule tweets to save time

Social media tools like Hootsuite eliminate the stress of managing multiple Twitter accounts with the ability to schedule tweets. Discover our 3 tips for tweeting at the best time .

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Screenshot of the Hootsuite Programming feature

Tip # 9:  Avoid digital strategy errors at all costs

Knowing what to incorporate into your social media strategy is the key to success. But do you know what should  not be  published on social media? Common tactics that can affect your social media presence are many. This blog post highlights errors to note on your list of “things to avoid”.

Tip # 10:  Tell all skeptics that social media is a chance for their business

There are many people who support the use of social media as part of the business, but there are still skeptics who do not see and understand their benefits to their business. Our barometer in partnership with Adetem and Visionary Marketing explains the importance and impact today of social media in the marketing strategies of French companies.

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Consulting & Strategy

Our consultants assist you in project management or fixed price: definition of your Web strategy, operational design of your projects, audits and recommendations.

Your goals

  • Be enlightened about the evolution of the interactive universe
  • Make your brand / offer known to a targeted audience
  • Define or recast your digital strategy (Web, mobile, social networks …)
  • Meet the expectations of users of your applications
  • Boost your online sales
  • To support you in your relations with specialized service providers

Our expertise

  • Positioning strategies and target analysis
  • Competition Studies
  • User audits & analysis of the existing
  • Feasibility study, prospective studies and prototypes
  • Architecture definition
  • Development of scoping notes and specifications
  • Media Campaigns & Digital Marketing
  • Assistance for project management


It is not always easy to see clearly in the evolution of the Interactive Universe , nor to know what is necessary to succeed to make live your company or your brand in the digital world.
The modes  follow the modes, and there as elsewhere, the prophets do not miss …
How to make the good choices  when you must engage projects over several years?

Novactive puts its consultants  at your disposal to guide and design your project , in accordance with your objectives. We can support you in the long term definition of your Web and Mobile strategy , as in the operational design  of a project, or the Project Management Assistance . Throughout our 15 years of existence , we have always cultivated two values ​​that are useful when it comes to choices: pragmatism  and the quest for quality  in the long term. 

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